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The One Makeup Step You Should Never Miss (Plus How to Do It Correctly)

Whether you have a five-step makeup routine or a 37-step regimen (hello, Kylie Jenner), it all falls apart if you’re overlooking the importance of one crucial step. We’re talking about primer, of course. It’s absolutely essential for truly flawless base makeup. It doesn’t just lock in makeup for a longer period of time. Some of the best hydrating primers can also work double time. Not…

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