The Peter Pilotto for Target collection — the single most highly-anticipated designer/fast fashion retail collaboration since Isabel Marant-designed pieces appeared in H&M stores eons ago (November) — will launch on February 2. We have been waiting for that day quite eagerly but also patiently. And today we were rewarded for our forbearance with a preview of the London-based designer duo’s colorful range, via Net-A-Porter.
For the first time ever, Target has partnered with the luxury e-commerce platform to make its designer range available worldwide. And while Target is busy promoting its new free credit monitoring and identity fraud prevention program (created to address the massive credit card data breach that made news late last month), Net-A-Porter is enjoying being the messenger of another kind of good news. The website has posted the collection’s first campaign image, which stars Jessica Stam voguing in a colorful matrix of Pilotto-esque prints. Styled to match the background, the Canadian model wears a mixed print, long-sleeved mini-dress with an attached apron (???). She appears to be holding a plastic pencil pouch. School supplies! Target knows me.
Previously: Target Announces Collaboration with Peter Pilotto; Will Be Available Internationally Via Net-A-Porter