Balenciaga is just like every other fashion brand on the planet, and requires a handful of brand ambassadors on speed dial. The Paris-based fashion house is adding to its repertoire of brand ambassadors for 2024 – officially adding Kim Kardashian to the list for 2024. Kim, a friend and long-time collaborator of Balenciaga creative director Denma, joins actresses Michelle Yeoh and Nicole Kidman who both signed on the dotted line with Balenciaga back in 2023.
Perhaps it goes without saying that the American reality TV star turned billionaire businesswoman is well-affiliated with the brand, prior to making it official this month.
After all, for years, Kim has been decked out in Balenciaga on numerous red carpets across the globe. We are quite certain you do not need reminding of Kim’s Denma-designed nternet-breaking creation at 2021’s Met Gala. Denma has also called upon Kim to front Balenciaga’s advertising campaigns (for both the Spring 2022 and Fall 2022 seasons) and walked the Fall 2022 Haute Couture showcase during Paris Fashion Week.
However, the partnership has not been without its controversy. Last year, Kim was “re-evaluating” her relationship with the fashion brand after its strange bondage-themed advertising campaign featuring children came into question. Now, however, it appears it’s all water under a bridge.
Stay tuned for more of Kim x Balenciaga…. because we just know it’s coming!
