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Gucci Gets Into Couture

It’s a sad fact, but despite the word couture being strictly regulated by the Chambre Syndicale de la Haute Couture in France, who must grant a designer membership via certification to be officially called a “couturier,” the word get bandied about with the same generic ease as “Kleenex” being used to described any old tissue. Given this trend, it’s little surprise that Gucci is now…

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