Handbag Designer El-Minooche: a TFS Interview

The Fashion Spot: What did you want to be when you were a kid? 

Myriame Charles: Up to 4 year old, I though that I could be a teacher on Monday, a police officer on Tuesday, a designer on Wednesday, etc. But after 4, it was clear to me that I all I wanted was to be a designer.

tFS: What was your first job? 

MC: My first job was at 15. I was a cashier at the movie theater.

tFS:  What inspired you to start El-Minooche? Why handbags?

MC: I always wanted to start something of my own at some point and I was already obsessed with bags. I was a sales rep in the fashion industry for years and I was asked frequently by my customers if I knew any new bag collection that I could recommend. After that, it was a no brainer and El-Minooche was born.

tFS: Who is your dream client? And Why?

MC: Solange Knowles. She totally represent the El-Minooche woman.

tFS: What would you be doing if you weren’t designing? 

MC: A lawyer…I know, right?

tFS:  What or who inspired this collection? 

MC: Culture, life, architecture.

tFS: What are you working on for Fall 2012? 

MC: Well, that’s a secret, but let’s say that El-Minooche has a lot in store for you guys.

tFS: What¹s the one item of clothing you can¹t live without? 

MC: Jeans. I have so many pairs of jeans, it’s crazy! Dressy jeans, casual jeans, you name it!

tFS: What do you want people to know about you? 

MC: I love challenge. Obstacles motivate me. When it’s too easy, I get bored, so bring it on!

tFS: Who’s your favorite designer? 

MC: Haider Ackermann.

tFS: Who is the El-Minooche  woman? 

MC: The El-Minooche woman is epicurious and has an insatiable zest for life and a spirit of adventure. 

tFS: What does El-Minooche mean? Where did the name come from? 

MC: My dad wanted to call me Elminouche and my mom told him, “Over my dead body.” I wanted a name that meant something special, so I decided to call my brand El-Minooche.

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