Proactiv, a company best known for its three-step acne system, has tapped Kendall Jenner as its newest spokesperson. To announce the partnership, Proactiv released a video and high-profile campaign during the Golden Globes of the model opening up about how acne and bad skin affected her self-esteem in the past. The payoff, of course, is that Proactiv made her skin better.
It…
