Article excerpted from www.stylebubble.typepad.com
Who knew that MEXX (a chain that popped up in the UK randomly in Covent Garden when I was about 15), which turned out to be a Netherlands-export selling office basics and not much else…
PLUS EnD, a young Dutch label started by Eva van Overbeeke and Delia Driel that does quirky prints and playful shapes…
POWERED BY…
Dutch Grazia
EQUALS
A ten piece collection by EnD for Mexx, powered by Grazia, that revolves around clowns.
This is a bit of a chunky and somewhat confusing equation. Now of course, seeing as I have that predictable fear of clowns (who doesn’t?!), I was a wee bit freaked out by the make-up. But the faces themselves on the models aren’t so scary, probably because the menacing grin is abstracted, and gone are the bloodshot eyes and congealed white make-up.
All in all, a rather odd mixture of parties involved has turned out to be surprisingly successful.