Viha Shah

Viha Shah is a Fashion Writer at Evolve Media, covering everything from headline-making celebrity looks and red carpet dressing to emerging trends and standout designer pieces. She is particularly interested in the way pop culture, social media, and changing consumer behaviour influence what people wear and the trends that gain momentum. Her writing combines an eye for detail with an interest in the stories, brands, and creative decisions behind memorable style moments. She holds a Bachelor of Arts (Honours) degree in Fashion Marketing, which helps her bring a deeper understanding of the ever-evolving fashion trends.